Relationship between Body Image and Body Dysmorphic Disorder in SPG Profession
Hubungan antara Citra Tubuh dan Gangguan Dismorfik Tubuh pada Profesi SPG
Abstract
Physical changes that occur in adulthood, accept self-acceptance of the individual himself. This correlational study aims to see the relationship between body image and BDD tendencies in the sales promotion girl (SPG) profession. Participants selected using purposive sampling technique with participants as many as 134 participants. The measurement tool for body image research uses the Multi-dimensional Body Self Relation Questionnaire-Appearance Scales (MBSRQ-AS), while for BDD tendencies use a scale adapted from Africa which refers to aspects of Philips. Data is shared using google forms. The result was that there was a significant positive relationship between body image and BDD tendencies in the SPG profession. Impression value r = 0.721 with a significance of 0.000 (p <0.05). This means that the higher the body image that is owned, the higher the tendency of BDD to SPG.
Highlights:
- Significant Correlation – A strong positive relationship (r = 0.721, p < 0.05) was found between body image and BDD tendencies in SPGs.
- Measurement Tools – Body image was assessed using MBSRQ-AS, while BDD tendencies were measured using a scale adapted from Africa based on Philips' aspects.
- Purposive Sampling – The study involved 134 SPGs selected through purposive sampling, with data collected via Google Forms.
Keywords: Tendency of Body Dysmorphic Disorder (BDD), Body Image, Sales Promotion Girl (SPG)
References
Afriliya, D. F. (2018). Berpikir positif dan kecenderungan body dysmorphic pada remaja putri. Naskah Publikasi. Universitas Islam Indonesia.
American Psychiatric Association. (2013). Diagnostic and Statistical Manual of Mental Disorders edition “DSM-5”. Washington, DC. American Psychiatric Publishing. Washinton DC.
Arthur, S. R., & Emily, S. R. (2010). Kamus
Psikologi. Yogyakarta: Pustaka Pelajar.
Azwar. (2010). Sikap Manusia: Teori dan
Pengukurannya. Yogyakarta: Pustaka Pelajar.
Bell, L. & Rushforth, J. (2008). Overcoming Body Image Distrubance: A Program for People with Eating Disorder. New York: Routledge.
Cash, T.F. & Pruzinsky, T. (2002). Body image: Handbook of Theory, Research and Clinical Practice. Guilford Press.
Cash, T.F. (2012). Cognitive-Behavioral Perspectives on Body Image. encyclopedia of body image and human appearance. Jilid 1. Elsevier.Inc.
Castle, D. J., Rossell, S., & Kyrios, M. (2006). Body dysmorphic disorder. Psychiatric Clinics of North America, 29(2), 521–538. Diakses dari https://doi.org/10.1016/j.psc.2006.02.001. Pada: 19 Agustus 2019.
Croll, J. (2005). Body Image and Adolescents. In J.Stang & M. Story (Eds.), Guidelines for
Adolescent Nutrition Services (pp. 155-166). Minneapolis, MN.
Dlagnikova, A. & Niekerk, R. L. (2015). The prevalence of body dysmorphic disorder among South African university students. Article Journal. 21(3), 104-106. Diakses dari: doi:10.7196/sajp.8251. Pada 28 Agustus 2019.
Ganecwari, A. A. I. G., & Wilani, N. M. A.
(2019). Hubungan antara citra tubuh dengan kecenderungan body dysmorphic disorder (bdd) pada remaja akhir laki-laki di Denpasar. Jurnal Psikologi Udayana, 6(2), 1072-1080. Diakses dari: https://doi.org/10.24843/jpu.v6i02.48627. Pada: 5 Oktober 2019 .
Grogan, S. (2008). Body Image: Understanding Body Dissatisfaction in Men, 9 Women, and Children. New York: Routledge.
Healey, J. (2014). Positive Body Image vol.
Australia: The Spinney Press.
Hurlock, B. E., (2007). Psikologi Perkembangan Suatu Pendekatan Sepanjang Rentang Kehidupan. Jakarta: Erlangga.
Kompasiana. (2015). A Story About a Sales Promotion Girl. Kompasiana Beyond Blogging. Diambil dari www.kompasiana.com. Pada 16 Oktober 2019.
Lestari, L., & Lumbanraja, N. M. (2018). Gambaran body image sales promotion girl otomotif. Jurnal Sains Psikologi, 7(2), 155-161.
Nourmalita. M. (2016). Pengaruh citra tubuh terhadap gejala body dismorphic disorder yang dimediasi harga diri pada remaja putri. Seminar ASEAN 2nd Psychology & Humanity.
Nurlita. D. & Lisiswanti. R. (2016). Body dysmorphic disorder. Majority. 5(5)., 80-85.
Phillips, K. A. (2004). Body dysmorphic disorder: recognizing and treating imagined ugliness. Official Journal of the World Psychiatric Association. 3 (1), 12-17.
Phillips, K. A. (2009). Understanding Body Dysmorphic Disorder: An essential guide. New York: Oxford University Press.
Rafikah, N. (2014). Analisis pengaruh penggunaan jasa event organizer dan sales promotion girl terhadap keputusan pembelian rokok apache. Unisla Journal. 12(3), 1-6.
Rukmawati, D. R., & Dzulkarnain, I. (2015). Konstruksi kecantikan wanita karir (di Kecamatan Lamongan, Kabupaten Lamongan). Madura : Universitas Trunojoyo. 8(1).
Robbins, S. P & Coulter. M. (2012). Management, 11th Edition. Prentice Hall: New Jersey.
Samsudin, N. V. & Sudrajad. A. (2013). Eksploitasi tubuh sales promotion girl (spg) rokok. Paradigma, 01(01), 1-5.
Santrock, J. W. (2012). Life-Span Development. Jakarta: Erlangga.
Sarwono. (2012). Psikologi Remaja. Jakarta: PT. Raja Grafindo Persada.
Soohoo, S., Reel, J. & Pearce, F. (2011). Socially Constructed Body Image of Female Adolescent Cheerleaders. WSPAJ, 20(2). University of Utah. San Fransisco.
Sugiyono. (2016). Metode Penelitian Kuantitatif Kualitataif dan Kombinasi (Mixed Methods). Bandung: Alfabeta.
Sujarweni, V. & Endrayanto, P. (2012). Statistika untuk Penelitian. Yogyakarta: Graha Ilmu.
Urfi., R. A. (2020). Hubungan antara body image dengan kepercayaan diri pada wanita yang bekerja sebagai sales promotion girl. Naskah Publikasi. Universitas Mercu Buana Yogyakarta.
Wahyudi, M. I. & Yuniardi., M. S. (2019).Body image dan kecenderungan body dysmorphic disorder pada mahasiswi. Psycho Holistic, 1(1), 30-37.
Copyright (c) 2021 Markus Alvin Suryanto Sucianggala, Doddy Hendro Wibowo

This work is licensed under a Creative Commons Attribution 4.0 International License.